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Writing coaching for coaches, therapists, healers and consultants | Brand language and content strategy

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WRITE

WITH CONFIDENCE

Are you newly qualified and just starting your practice?

 

Or do you have a limited budget but still need some help with your website copy and marketing content?

 

Perhaps you're keen to write for yourself, but you need support with confidence, skills and sharpening your ideas?

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Maybe you've dabbled with AI, but frustratingly it hasn't worked out, and you've spent more time than you've saved.  Or you're using it quite successfully, but it lacks the human touch, and you're worried about AI checkers and algorithms.

 

A writing coach could be just the ticket. Let's draw out your unique stories from within and bring to light the valuable knowledge you've gained so far that'll set you apart from the competition.

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Learn how to move away from gen AI (if it bothers you) and rely on your human aptitudes instead.

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Understand more about your website's SEO tools to build visibility and attract clients.

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Already have a podcast? Turn your episodes into articles and other content that sound like you.

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Save time and energy by repurposing your long-form writing into social media posts and sales emails people will want to read.

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Untangle your ideas, make sense of them and then order them into structured blogs, thought leadership or even a book.

Build your skills and confidence in a real, tangible way, so you don't feel quite so out of your depth

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Answer the big questions like: Who is my audience? And What's my message?

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Find your tone of voice, enjoy using it and develop a meaningful content strategy.

Writing coaching

​Putting the power of writing into your hands.

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If you're struggling with:

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  • Lack of confidence.

  • Too many ideas.

  • An idea drought.

  • Panic over technical know-how.

  • A burning need to get going in your business.

  • Or want to kick things up to the next level.

  • Content overwhelm.

  • Not knowing where to start.

  • Going around in circles.

  • AI prompts not delivering the goods.

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Then you've come to the right place for help.

 

There are no silly questions, and it doesn't matter if you are dyslexic, neurodiverse, or if you still have your Year 7 English teacher's voice ringing in your ears.

 

Encouraging and equipping you to write is my bag.

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Nothing makes me happier than when one of my clients takes a technique we've worked on together and then flies with it.

Amanda Fearn in a cabin with a white bed behind her smiles with her cup of coffee in hand

Every session is 100% tailored to you, but we can cover things like:

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  • How to shape your blog and make it relevant to you and what you do.

  • Using a podcast or a mind map as an initial idea springboard and then working it into a written piece.

  • Sparking ideas using content pillars and a content matrix.

  • Exploring what's behind your writer's block and what you can do when it strikes.

  • How to be gentle to yourself rather than thrashing the words out of you - it just doesn't work.

  • Why connecting to the source of what you do and why you do it is so important for your confidence and message.

  • Practical techniques to find hot topics and engagement-worthy subjects to talk about.

  • How to make your message fresh and different but still relevant and on-trend.

Amanda Fearn copywriter for coaches and therapists sits outside with her laptop looking over a field

Brand language clarity

Get to the heart of what you want to say.

If you're stuck for words, your website content is driving you nuts, or you feel like your social media creativity has dried up, it's likely you're not writing from source.

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Join me for a 90-minute, 1:1 online session where we'll examine what you do but, more importantly, why you do it and whom you do it for.

Delving deep to discover your mission, vision and service proposition, as well as your values, I'll craft tone of voice guidance 100% tailored to you. Even if you've had branding done before, this is specifically aimed towards your broad spectrum of communication: from website copy to Insta captions; blog posts to podcast notes.

​Following our 1:1 session, you'll receive:

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  • A brand language guide written just for you with your:

  • Mission - the journey you're on

  • Vision - the outcomes you want to achieve

  • Service proposition - why what you do is unique, whom you do it for and the skills you use

  • Values - the deep-rooted passions, vibrations and soul-centred elements that underpin your practice

  • Guidance - the words and themes to use in your writing to tell your story and connect with your ideal clients

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Use this practical guide whenever you write to keep your copy and content concise, consistent and inspired.

  • For coaching and brand language guidance, you can book directly here but please feel free to talk to me first if you want to.

  • For copywriting: book a free virtual coffee to tell me what you need, I'll talk you through the process and then if we decide we're a good fit, I'll get to work. I'll give you everything you need to know about costs, payment options and timings upfront.

  • If you're not sure or you want to know more about me and what I do, please book a free chat.

  • Already working with a website designer or an agency? No problem. Joining a team or leading a project is all part of the job.

HOW TO

WORK

WITH ME

Amanda Fearn copywriter for coaches smiles with a cup of coffee

Lift Writing Coaching | Lift Freelance Copywriting | Brand Language Consultancy | The Lift Journal

Tel: +44 7870 625357 | Email: amanda.fearn@liftcopywriting.co.uk | Cornwall, UK

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