The Lift Academy: more than a copywriting course for coaches, therapists, healers and heart-led entrepreneurs
Attract clients you'll love with words that feel as authentic as your practice
Step into an intimate, high-contact 6-month sanctuary designed specifically for coaches, therapists, healers and consultants. Escape the noise of aggressive marketing, banish blank-page anxiety, and write from your true, lived experience. Develop your own bespoke strategy, tone of voice and blogs, fully tailored to your values, purpose and ways of working.
Professional edits. You never have to hit publish and hope for the best. Once a week, you get an expert copywriter reviewing your words, refining your hooks and polishing your drafts so you can share your work with confidence.
A tailored course. With dedicated 1:1 sessions and group tutorials, you'll get the chance to embed and practice what you learn in a safe space. You'll get personalised strategy advice, whether you're a life coach, corporate consultant or an energy healer.
A 6-month, gentle, burnout-free pace. By focusing on just one intentional module per month, you have plenty of time to learn, write and implement without sacrificing your energy or client time.
Elimination of what do I write next? anxiety. Custom worksheets and framework structures do the heavy lifting for you. Shift your energy from stuck to knowing how to channel your intuitive thoughts into meaningful and engaging, yet structured and effective content.
Ethical persuasion that feels good. Say goodbye to artificial urgency, fear-mongering, or aggressive sales scripts. Learn how to write good copy rooted in empathy, honouring your client base and your personal values.
A built-in community of like-minded peers. Marketing a heart-led business can feel isolating. Our private, supportive WhatsApp group gives you a safe sounding board of fellow practitioners to brainstorm ideas, share wins and get continuous encouragement.
Tutorials + resources + indvidual coaching + editing + support
I'm Amanda, an experienced copywriter and writing coach for coaches, therapists and healers​
This 6-month course has been in the making for years. I started working in this area in 2019, and in that time I've learned that coaches and therapists need something different from their marketing. It's as much about developing their practice, ethics and unique view of the world as it is about reaching their ideal clients.
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They want to succeed by doing good, and that means writing quality, helpful and meaningful content that connects and uplifts, conscious of its carbon footprint.​
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I've ghostwritten for a Forbes Council member, crafted thousands of pages of content for coaches and helped countless therapists develop the skills and confidence they need to write for themselves. I've distilled everything I know about blog writing into these six modules.
Done, dusted and ready to go
You won't just learn theory; you'll build creative assets to grow your business and develop your practice. By the time we finish our six months together, you'll have fully written, polished and ready-to-publish SEO blogs and a newsletter, along with mapped-out messaging and a foundational content strategy. All tailored to your unique business, values and purpose so you can show up, reach out and move forward with confidence.
Your bespoke content and copy strategy. A clear, personalised roadmap that outlines who you're speaking to, what sets you apart and a sustainable schedule of what to say.
At least two newsletters repurposed from your blogs so you're not reinventing the wheel. Succinct, connecting and engaging to build know, like and trust in a direct, cost effective way.
Three complete blogs. Use my tried-and-tested method to develop flow from beginning to end, with SEO basics, structure and a compelling but non-salesy call to action. In your tone of voice, written by you and up on your website.
The option to take your learning further. Extend your skills and confidence with additional modules on web copy, lead magnets and email sequences. Great for building on the foundation you've established.
What's involved?
This specialist six-month programme is more than a copywriting course for coaches, therapists and healers. Designed after years of working in the field, it's based on what people most struggle with and what they need to succeed.
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It's been crafted to make sure there's enough time to embed efficient, focused learning with plenty of space and safety to try new skills and explore fresh ideas.
We cover one module a month, which includes:​​​
A live group tutorial to explain and model what we're learning this month at a mutually agreed time (but a recording will be available afterwards). It'll include a chance for everyone to get to know each other and exchange ideas.
A 1:1 session so you can ask questions and we can work on specific areas. It's great for accountability too, if you need a little help with motivation and confidence.
An editing surgery every Thursday afternoon. Send me what you've written if you'd like an expert eye and some guidance. I can do a light edit or model techniques.
Full access to worksheets and other materials. For you to download and print if you love pen on paper. And access to an exclusive, supportive WhatsApp group.
An invitation
Choosing how to share your work with the world is a deeply personal decision
It doesn't matter what area you work in; your tapestry of skills, experience, accreditations, knowledge, and interests is valuable both personally and commercially. By reaching the people who need us, we make the world a better place and earn an income. Nobody loses.
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For discovery, connection and making sales, SEO blogs and website content are consistently the best channels. Evergreen and tangible, when they're humanly useful, they're indexed by Google for years, long after you've pressed post. And emails drop straight into your ideal client's inbox, like a little note - another touchpoint that says 'hey, I see you'.
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​Take a look at your calendar, and see if this feels like the right thing for your practice, energy and ambitions.
Early bird offer
Option 1: Save £100 by securing your space early (will be £600).
Option 2: Spread the cost gently over the course of our six months together.
Join the January cohort and pay with six monthly payments of £95.
Early bird pricing remains active until midnight on November 30th, and because this copywriting course for coaches is also an intimate sanctuary with weekly personalised edits and monthly 1:1 sessions, spaces are naturally capped.